The Art of Testing – video and slides
As promised, here’s the video and slides of my “Art of Testing” presentation at the ESWC in Vienna. You may want to grab a coffee first, as it’s over an hour long The player will show in this paragraph...
View ArticleSpeaking at ESWC 2011: How to sell more stuff to your existing customers
I will be speaking at the ESWC 2011, held on November 19/20 in London. This time my talk won’t be about A/B testing, traffic or conversion. Instead, I will be speaking about something that has become...
View ArticleHow to sell more stuff to your existing customers
If you have been selling software for a while, you have probably built a considerable customer database. But to what extend are you taking advantage of that important asset? How can you sell more...
View ArticlePick our brains at the ESWC
This weekend, November 24/25, the European Software Conference (ESWC) will be held in Munich, Germany. As always, I will be speaking at the conference (and sponsoring too). However, this time we’re...
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